November 2009
6 posts
“Wrigley’s started as a baking powder company and used to include a piece of gum with each unit sold. Then one day they realized they were a gum company and not a baking powder company.”
Heard this in a strategy meeting yesterday and found it good food for thought.
(via rickyv)
Observation: Philosophies
Twitter: “If it ain’t broke, don’t fix it.” Facebook: “They’ll get used to it.”
UI Ideologies
This is something I’ve been thinking a lot about lately as we’ve been working on and refining Nincha for the press launch.
Essentially, there are 3 ideologies of UI design:
Set an invisible standard
Take a risk
Follow/copy/steal
The key is figuring out where and when to use the right ideology.
For example, with something like your site’s header, you want to set an...
